A number of formerly red-hot housing markets in coastal communities may finally be starting to cool. We heard from NAR yesterday that this October’s Pending Home Sales Index was about 3% below October 2004:
“David Lereah, NAR’s chief economist, says a decline was expected. “The drop in pending home sales is an affirmation that we are experiencing a modest slowing in the housing sector,” he says. “The index is pointing to a soft landing for home sales, which will help to correct the inventory shortages that have dominated housing over the last five years. This should restore balance to the market.””
Despite the possible slowdown, prices in many metro areas are likely to remain at relatively high levels with respect to median family incomes. As a result, homebuyers in high-priced areas have fled in search of more affordable housing options. We noted a New York Times article on this topic last month, and today we found this CNNMoney.com piece:
‘Take this house and shove it’: More and more Americans are moving to get away from overheated housing markets
“California suffers a net loss of about 100,000 residents a year to other states, according to Economy.com. In recent years, many have cashed out their rapidly appreciated homes and moved to Arizona, Washington, and Oregon.
But now that prices have climbed in those states as well, the latest trend is that Californians are turning to the Midwest, where spacious houses are available for half of the cost of similar space in Los Angeles.
"It makes increasing sense if you can buy more house and still live in a good area," says Conrad Egan, president and CEO of the Center for Housing Policy, a non-profit group that seeks to make sense of the nation's housing policy.”
Such market shifts create an opportunity for Indiana to turn a weakness (slow home price appreciation) into a strength. IAR feels strongly that our housing affordability can be a positive selling point in economic development; however, we cannot focus only on price. Any marketing effort built around housing must help to dispel myths and educate those outside of Indiana about the diverse options that many do not know of and the quality of life.
Ask a non-Hoosier to imagine a house in Indiana, and they are unlikely to picture a condo in a vibrant urban downtown, a beautiful lake cottage in northeastern Indiana, a cabin in the rolling hills of southern Indiana, or an affordable suburban home for Chicago-based commuters.
We are pleased with the efforts of one Indiana mayor to seize this opportunity. Mayor Matt McKillip has created a new program to recruit college-educated workers to his city of Kokomo. His plan touts both low home prices and the area’s quality of life. Here is a sample of the official announcement on November 10th (click here for the full press release):
“Mayor Matt McKillip announced a unique economic development incentive program on Thursday evening designed to attract more college-educated workers to live in Kokomo. The program, coined "Project Grow Kokomo," offers college-educated persons who work in Howard County but reside outside of the Greater Kokomo Region a financial incentive to move to Kokomo. Through the program, qualified persons can apply for a forgivable loan in an amount up to $10,000, or ten percent of the purchase price of a home within Kokomo's city limits, whichever is less. If the homebuyer stays in Kokomo for five years, the loan will be forgiven.”
"Our residents enjoy one of the most affordable quality housing markets in the country," said Kathy Harbaugh, Executive Vice-President of the Realtors Association of Central Indiana. "People should really give Kokomo a serious look and consider all that the area has to offer."
Kudos to the folks in Kokomo. More information on the mayor’s plan can be found here.